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LIGHTS, MUSIC, NAILS – ONYX OPENS IN DALLAS
New Concept Establishes Luxury Nail Salon Category in Dallas
DALLAS, TX, April 16, 2011 – The motto “Live Large – Think Big” was never more appropriate. Dallas – please welcome Onyx Nail Salon. Located at Ilume®, the five-story, mixed-use development at Knight and Cedar Springs in Oak Lawn, Onyx is deceiving from the outside. Cross its threshold past the smoked glass windows and enter the king of all nail salons – 3,500 square feet of space of luxury.
The Onyx space is multi-level as you step down into the salon and up two levels depending on the location of one of 30 highly experienced nail technicians. Creamed colored tile goes from wall to wall and one wall floor to ceiling complete with waterfall. The ceiling is a layer of organic curves with rows of hidden LED lights alternating to rhythm of the music. Did we say music? Yes we did. We’re not talking elevator music pumped in on a couple speakers hidden in the corners. No, here at Onyx there is a DJ booth and a sound system to rival most any club in Oak Lawn. The challenge (should you choose to accept it) is to keep from dancing while you’re getting your nails done.
Your friends however can enjoy themselves as they lounge on sofas across from you in the VIP (yes – VIP) section of the salon. So while other nail salons serve you wine hidden in the back, Onyx can serve you a martini – as dirty as you like it. Mani-Pedi just took on a whole new meaning in Dallas.
Enter Onyx – Dallas’ first and only luxury nail salon. The King is in the building.
StraightOut Media & Marketing